Digital Marketing & PR Specialist

  • Remote (Ukraine only)
  • PR

Sigma Software is looking for a Digital Marketing & PR Specialist to strengthen our Marketing team and support our Swedish Partner with PR and Digital Marketing-related activities.

Do you know how to create compelling messages and bring them to brand’s target audience in an efficient way? Do you have previous experience creating content – both online and offline, working with external media, managing business profiles in social networks, managing website content and pages, working with SEO and Ads? Can you stay creative and convincing while meeting the deadlines and business requirements? If the answers are positive, then you will be a great fit for this responsible position.

  • Responsibilities

    Your responsibilities will include working in two major areas:

    PR for Sigma Software partner company in Sweden:

    • Assisting CEO and local management with communication messages when the need occurs (e.g. review email to staff, support with graphic materials in cooperation with design team)
    • Preparing marketing materials necessary for PR activities (in cooperation with design department) and supporting with pre-sales/promo materials (PowerPoint presentations, images video based on the brand book). Managing PR & Media portal and assisting managers and employees in finding needed material
    • Website management (updating content, adding news items when needed, supervising web dev team activities)
    • Responsible for communications on social networks, intranet, and website, ensuring that information published corresponds to company’s goals and mission. Editorial plan can be agreed on in advance
    • Support in preparation to events (presentation materials, promotion of events on social media – organically)

    Digital Marketing/Social Media activities for both Sigma Software and our partner in Sweden:

    • Driving digital marketing activities (Content creation based on ideal customer profiles, paid advertising, SEO planning & management) to increase visibility to potential customers and attract more leads.
    • Social media promotion (organically and with the help of paid advertising) to strengthen Employer brand and improve brand visibility
  • Requirements

    • English (professional working proficiency) – both written and spoken
    • Strong experience in digital marketing, SEO, SEM
    • Good experience in social media promotion (organic and paid content)
    • Experience working with international companies/clients is a plus